Insurance brokers are experts that act as go-betweens for customers and insurance firms.
A broker acts as a go-between for an insurance buyer and an insurance provider.
A broker is paid on commission and might be an individual working independently or a brokerage firm with many brokers.
An insurance broker may specialise in one or more types of insurance. IntelliQuote, for example, operates in the life insurance industry, whereas Crump sells disability insurance, life insurance, and long-term care insurance.
Brokers work in a variety of businesses, including customs, home mortgages, real estate, and stocks.
Understanding Insurance Brokers

Insurance brokers, not insurance companies, represent you (the policyholder or insurance consumer).
They may present insurance policies on behalf of an insurer, but they do not have the legal authority to act on the company’s behalf.
A broker, for example, would not have the right to offer a policy or set its prices.
According to US Government Accountability Office research, insurance brokers and agents must get a state licence and follow insurance regulations.
A broker must meet stringent standards to obtain a licence.
California, for example, requires at least 20 hours of pre-licensing study and 12 hours of California insurance code and ethics studies, as well as continuous education after receiving a license.
Also read: How to become an Insurance Broker
Insurance Broker vs. Insurance Agent
Captive agents, as opposed to brokers, operate only for an insurance firm. Policies are also sold by carriers through independent agents.
An independent agency may sell insurance policies for multiple insurance providers or just one. Captive agents and independent agents act as legal representatives for insurance firms.
Certain state insurance statutes place fiduciary duties on brokers, requiring them to act in the best interests of the consumer and to disclose all sources of income.
Captive and independent agents typically have the authority to bind coverage. This means they can confirm the existence of a policy.
Brokers, on the other hand, frequently lack the authority to bind coverage. Independent insurance agents, like brokers, work on commission or for a fee.
Do I Need an Insurance Broker?
If you only need basic insurance and don’t mind conducting your own research, you may not require an insurance broker.
However, if you have sophisticated insurance needs, a broker can assist you in navigating the insurance market.
Consider what insurance shopping includes first. When purchasing insurance, you should obtain quotations from several insurers.
You’ll have to spend hours on the phone or online constantly providing information about your home’s replacement cost, construction type, special features, and fire services if you require home insurance.
Final Thoughts
Individuals and enterprises with complex insurance needs require the assistance of an insurance broker.
Aside from saving time, using an insurance broker can help you determine how much coverage you need and avoid the hazards of purchasing insufficient coverage.
A knowledgeable insurance broker can examine the overall picture for your specific scenario.
They may create a comprehensive insurance plan that includes vehicle, house, and life insurance policies, or they may assist business owners in obtaining the broad coverages need to safeguard their real estate and commercial property while avoiding liability claims.